Minute Kitchen

OVERVIEW

Minute Kitchen is a brand created for Southern Company Gas. It focuses on recipes and kitchen tips all using gas stoves. While working at Ampersand, I highlighted two brands with gas stovetop recipes. Tostitos and Yellow Bird have lively and bold brand voices, so I focused color, motion, and aesthetic while creating these campaigns to grab attention in feeds and align with the brand’s existing themes.

TEAM

Agency: Ampersand

Creative Direction: Whitney Bolster

Account Manager: Hannah Williams

Photography: Molly Jacobs

Assist: Jimmy Johnson

Talent: Bri Bowman

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